Brand Identity Design

For the past eight years, the husband and wife team at Sydney Picnic Co have been pouring their passion for food and presentation into picnic experiences that create an unforgettable culinary journey. Our goal was to help them rise above a new wave of corner-cutting competitors and create a brand that could perfectly articulate their unique offering, capturing their passion, chef standard culinary craft, homegrown organic produce, and personalised service.


Sydney Picnic Co


Website, Illustration, Pattern Design, Brand Strategy, Identity Design, Copywriting, Art Direction, Brand Identity Design, Collateral, Logo Design, Menu Design

SPC Images web
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