Repositioning & Leasing Campaign
DEXUS engaged Monogram to change the perception of the building as being “dated,” and its location as being situated in a less desirable city precinct.
We overcame these challenges by unearthing and showcasing all that is truly on offer now, as well as illuminating the future city developments, showing that 309-321 Kent Street is within reach of everything. Keeping employees active, connected, curious and inspired.
CLIENT:
Dexus
OUR SERVICES:
Brand Strategy, Identity Design, Copywriting, Art Direction, Brand Identity Design, Brochure Design, Collateral, Direct Email Marketing, Map Styling, IM, Leasing Presentation, Logo Design, Photography, Tenant Engagement