Greenfield into destination
Located near Western Sydney, the new upcoming city at Badgery’s Creek was in the early stages of transformation and needed a new vision to show the future possibilities and most desirable opportunities for locals, new professional residents, international visitors, tourists and industry alike.
Our proprietary process was central to thinking differently about this global city vision, one which would lure businesses and visitors away from the sparkling harbour city of Sydney and deliver on the paradigm shift required to sustain the way we live, and want to live as a society moving forward.
Research, co-creation with our stakeholders and a Futureplace® strategy ensured government support for the masterplan and vision, as well as engaging investors and business partners, making the program viable for our client.
IMAGEs: masterplan – OMA